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BELOW-THE-LINE CAMPAIGN FOR „VENOM", 2018

Sony Pictures Releasing Switzerland GmbH


30-metre graffiti on cinema wall

For the premiere of the anti-hero film, Paterson-Entertainment commissioned the three graffiti artists André Morgner („Boogie“), Fabian Florin („Bane“ and Yiannis Hadjipanayis („Pest“) on behalf of Sony Pictures to produce a gigantic graffiti mural.


 

 



The 30-metre-long work of art on the outside wall of the KITAG CINEMAS Abaton in Zurich took ten hours to create and was then on view for a week before the façade was restored to its original condition after extensive work.