Invited by the Zurich Film Festival ZFF, Hollywood icon Diane Keaton arrived in Zurich to receive the Golden Icon Award 2014. On behalf of the film distributor Impuls Pictures, Paterson Entertainment organised a press day on Keaton’s latest film AND SO IT GOES during the film festival.
The ZFF honoured the 68-year-old with the Golden Icon Award in 2014.
The Swiss opening night of AND SO IT GOES took place at the same time. Paterson Entertainment saw to it that the Grande Dame of American film had her say in the most important media and conducted an interview day during the ZFF. The echo in the Swiss German print, TV and online media was fantastic.