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YOUR IDEA-GENERATOR AND IMPLEMENTER 

 

Big emotions. Film is the most emotional medium. And the most popular. And that provides a unique basis for our projects and promotion campaigns. We connect the worlds of film and products for you and create unforgettable experiences. 

 

See and be seen. Cinema offers an incomparable environment: here we experience things more intensely, here pictures say more than many words. We place products and messages in this special context and give them special visibility.

 

 


"GHOSTBUSTERS: AFTERLIFE" FAN EVENT, 2021

Sony Pictures Releasing Switzerland GmbH

Who you gonna call?

A Ghostbusters fan club known as the Swiss Ghostbusters invited their fans to a preview of GHOSTBUSTERS: AFTERLIFE at Arena Cinemas Zurich. On behalf of Sony Pictures, Paterson-Entertainment organised the cinema event and produced the promotional materials for some fantastic social media images and fan discussions. more

OPENING OF BLUE CINEMA WINTERTHUR BOWLING AND SPORTS BAR, 2021

blue Entertainment AG

Graffiti art for cinema fans

In September 2021, blue Cinema opened a bowling facility plus sports bar in the existing Maxx cinema at the Kesselhaus in Winterthur. Paterson-Entertainment organised various activities on the opening weekend. On behalf of Sony Pictures, for example, they hired the graffiti artists André Morgner (“Boogie”) and Fabian Florin (“Bane”), who transformed 130m2 of wall into a gigantic work of art in countless hours. It featured motifs from the Sony blockbusters VENOM: LET THERE BE CARNAGE, SPIDER-MAN: NO WAY HOME, GHOSTBUSTERS: AFTERLIFE and HOTEL TRANSYLVANIA. more


TCS DRIVE-IN MOVIES, 2021

TCS Training & Freizeit AG

An American tradition on tour

In summer 2021, TCS DRIVE-IN MOVIES brought its typical American style back to Hinwil (ZH) and Emmen (LU) and added a new venue in Derendingen (SO). TCS called on Paterson-Entertainment for the sixth time to help organise this unique open-air cinema series. more

CLIENT EVENT FOR TCS, 2021

Touring Club Suisse

Cinema events for company's 125th anniversary

TCS celebrated its 125th anniversary in 2021. As part of the celebratory activities, family cinema events were organised for selected TCS sections at eleven locations. Paterson-Entertainment was responsible for coordination between TCS headquarters, the TCS sections and Universal, the distributor of the family hit THE ADDAMS FAMILY 2. more


INDUSTRY EXPERTISE AND TRAINING, 2021

Weischer.Cinema Schweiz GmbH

Cooperation between Weischer.Cinema and Paterson-Entertainment

Weischer.Cinema, the leading marketer of cinema advertising in Germany, has relied on the skills of Paterson-Entertainment since entering the Swiss market in 2013. more


 

 

Our role as a partner. We construct a bridge for you, your products and your services to the world of cinema. From product placement to image-related activities to classic cinema advertising, we are both idea generators and implementers who know what’s going on in the industry – both on stage and behind the scenes. And we know how to make use of our knowledge.